Working with BBC creative. Copywriting maxwellwrightcreative. Directed and Edited by maxwellwrightcreative.com.
Part of a full campaign along with Social media, Radio Ad and publication. Wolf Hall gained 4 million viewers for its first episode.
CLIENT : ITV CREATIVE POST : IN HOUSE ITV CREATIVE CONCEPT/DIRECTION MWCREATIVE A trailer to promote Itv’s factual programming and commemorate the anniversary of the forgotten squadron.
1 of collection of 4 commercials to promote a new range of Imagine games on the Nintendo. We wanted to bring to life the very close and natural friendship that Holly and Fearne have on camera. AGENCY : AUDACITY
Viva needed individual stings and bumpers. For very small budgets we produced mini table top shoots and After effects solutions.
Nominated for Promax a spot created to promote intense and shocking programming on CI at 10pm. Written by Max Wright
Working with Leo Burnetts and ITV creative to embellish the Freeview campaign. I shot in both the Coronation and Emmerdale sets. Post was done at Prime focus.
Shot in Lisbon Portugal, I wanted to bring new life to hair commercials. Elements of comedy performance and handheld natural feel with lots of backlit sun flare. A trademark of my shooting style.
The first of 4 spots to promote imagine games on the nintendo DS. I wanted to shoot in a very relaxed style with lots of movement to create a more natural performance and really bring out the intimacy of Fearne and holly friendship. AGENCY : AUDACITY
Viral film featuring Perrier winner James Rawlings. Mockumentary style interviewing the character and letting all the nuances and comedy performance breath as much as possible. AGENCY : OGIVLY AND MATHER
My absolute forte. Real comedy performance in a mockumentary style. I interviewed each actor in character and let them ad-lib and work of each other coupled with lovely pull focus camera work it was perfect for Digital media and Social media use.AGENCY: Y AND R
I wanted to create one of those infomercial spots you see on QVC and then have the set attacked by the raging transsexual Ricardo who is apparently a big Reality big brother TV star. Who knew? Again though I wanted to bring comedy performance into Hair and beauty. AGENCY: AUDACITY
Discovery channel had “stacked” there programmes together for one weekend so I wanted to literally physically bring this too life with acrobats. Really wanted to keep it low fi and make sure the grade was brown and dirty. I found a clapped out Town hall in Clapham and a bunch of old tellies which was […]
My speciality working with everyday people. 15 locations , 3 days covering the length and breadth of this great nation. I interviewed over 70 families letting them interact with each other, argue and all the ether family stuff . Woburn Safari park supplied the lovely Giraffes. AGENCY WALT DISNEY CREATIVE.